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Topic: Mind share



  
 Mind Share Research to Beat the Competition
Mind share precedes market share because customers need to know that your product exists before they will buy it.
Mind Share research is a good tool to:
Mind Share Research answers "How do people perceive your product, service, company or personality compared to your competitors?
http://www.steinermarketing.com/mind_share.htm   (151 words)

  
 Where Have all the Gophers Gone? Why the Web beat Gopher in the Battle for Protocol Mind Share
In contrast to market share, which measures how many people are buying a firm's products or services, mind share represents how strong a presence those products or services have in the minds of consumers.
In psychological terms, mind share can be roughly defined as the attentional resources a product or service has at its disposal.
While there is a great deal of debate about whether or not such mind share can actually translate into profitability over time [Wilson], the phenomenon itself is widely recognized.
http://www-personal.si.umich.edu/~calz/gopherpaper.htm   (7619 words)

  
 BEA WebLogic Server Ranked Top in Market and Mind Share for J2EE Application Server Offerings by End-User Survey
In the study, BEA WebLogic Server is ranked top in the J2EE application server market in both mind share and market share.
BEA WebLogic Server leads IBM WebSphere by 13 percent in the mind share of respondents with hands on experience, by 9 percent in the market share for those in development, and by 10 percent in the market share for those in production.
According to the survey results, BEA WebLogic Server(TM) is the leading J2EE application server on the market today, with the highest installed base in both the development and production phases of enterprise application implementation, and the highest developer mind share.
http://www.prnewswire.com/cgi-bin/stories.pl?ACCT=104&STORY=/www/story/09-09-2004/0002246913&EDATE=   (500 words)

  
 Security Software Gets Mind Share, but Not Sales
That's an area dominated by Internet Security Systems, whose shares are up about 43% from their post-Sept. 11 low.
The only area of security software that may have really benefited, however, is intrusion detection, because of increased worries about a cyberterrorist threat, he said.
Rather than a heightened awareness of security triggered by a tragedy like Sept. 11, Symantec needs an improvement in the economy and IT spending in order to gain a larger share of the enterprise market.
http://www.thestreet.com/_tscs/tech/ronnaabramson/10041089.html   (1238 words)

  
 ITworld.com - Don't Lose Your Mind Share
Graham has spent the past year putting together hK.net, a secure extranet that enables employees to share knowledge with their counterparts all over the world.
Worldwide Director of KM Services Ted Graham and his colleagues are to be credited for worrying about motivation.
They've established several motivational mechanisms -- rewarding managers for their units' sharing behaviors, trying to confer reputational benefits and giving away the cutely named "beenz" for knowledge accesses.
http://www.itworld.com/App/236/CIO100100_mindshare_content   (2370 words)

  
 Portal/KM Mix Gains Mind Share
Another important point to consider is how easy it is for a business to develop custom portal applications or portlets, and whether they can share portlets with other portal customers.
If at any time it seems that the portal will force your business to change to meet its requirements, then it's time to move on.
This can greatly reduce the cost of customizing a portal because companies can save some development time for standard but important portal applications.
http://www.eweek.com/article2/0,4149,1718,00.asp   (1885 words)

  
 Microsoft Executive Circle Mind Share
“People would create random file shares all over the place,” recalls Arthur Yasinski, group product manager with the Business Productivity Solutions Group in Redmond, Wash. Many employees sent around documents by e-mail, creating multiple versions filled with competing changes—and frustrating colleagues forced to download those huge attachments from their homes or hotel rooms.
SharePoint Portal Server (SPS) let organizations create corporate portals for saving, finding, sharing, and publishing information across the enterprise.
Windows SharePoint Services (WSS) allowed groups to create Web-based team workspaces for document sharing, project management, scheduling, meeting preparation, and online discussions.
http://www.microsoft.com/business/executivecircle/content/page.aspx?cID=613&subcatID=74   (768 words)

  
 Mind share - Wikipedia, the free encyclopedia
For example, if you are considering purchasing a college education, you have several thousand colleges to choose from.
Mind share can be established to a greater or lesser degree depending on market segment.
Any product included in an evoked set has mind share.
http://en.wikipedia.org/wiki/Mind_share   (386 words)

  
 Mind Share Systems - US SPARC reseller - profile SPARC Product Directory
Mind Share Systems, a privately held Atlanta-based company, is a Value Added Reseller of most major brands of hardware and software.
Mind Share Systems has been successfully designing and implementing cutting edge IT solutions for large companies including Oracle Financials, High Availability, Security designs, and Disaster Recovery planning and implementation since 1997.
They offer consulting services, project management, systems integration, implementation, and applications development.
http://www.sparcproductdirectory.com/mindsharesys.html   (135 words)

  
 Mind Share - Business Services - Olathe, KS, 66061-3938 - Citysearch
Mind Share - Business Services - Olathe, KS, 66061-3938 - Citysearch
Sign In · Help · Oct 22 2005
http://kansascity.citysearch.com/profile/34047115   (109 words)

  
 Understanding Radio - Using radio for dominant share of mind
Historically agencies have measured a campaign’s relative performance by calculating its "share of voice" - that is, what proportion of advertising in the sector was accounted for by their campaign.
More recently however, thinking has moved on to see share of mind as far more important - in other words, we may be the biggest advertiser in the sector, but are we actually the most salient in the minds of the consumer?
Good examples of brands which have used radio to secure a disproportionately high share of mind - the Carphone Warehouse, Diet Coke, Coldseal, PC World (see the Radio Advertising Case Study Database for details).
http://www.rab.co.uk/html/pages/understanding_radio/c8.htm   (367 words)

  
 IDC: IT mind share confused CNET News.com
"Netscape's mind share could rise as quickly as it dropped if customers felt a greater confidence in their viability."
Although Microsoft's mind share remains dominant at 24.2 percent, the percentage of corporate computing executives unsure about which vendor to rely on grew from 39.1 percent last year to 45.8 percent this year.
Buyers' uncertainty about Netscape's long-term viability has cost that company dearly, as its mind share slipped from 9.6 percent in 1997 to 2.7 percent in the latest results, according to Gens.
http://news.com.com/2100-1001-210108.html?legacy=cnet&st.ne.fd.mdh   (750 words)

  
 AskOxford: mind
6 (also mind you) introducing a qualification to a previous statement.
be of one mind share the same opinion.
have a (or a good or half a) mind to do be inclined to do.
http://www.askoxford.com/concise_oed/mind?view=uk   (225 words)

  
 Purify Our Mind
Now we should understand the meaning of these words.
Our mind should not be linked up with any circumstances, no matter good circumstances or bad circumstances.
We will spend our entire fortune to do something because of a little thought in our mind.
http://www.purifymind.com   (2044 words)

  
 Capture Your Customers Mind Share with Direct Mail
Maintaining regular contact with your customers is key to keeping your business in the front of their minds.
Capture Your Customers Mind Share with Direct Mail
Capture Your Customers’ Mind Share with Direct Mail
http://www.microbiz.com/regcust.htm   (514 words)

  
 Innovation Weblog - Mayomi.net - A new online mind mapping tool
Currently it seems that the tools have to become more intuitive, their function more transparent, I hope to get that fixed soon."
In the process of sharing them, users are also contributing to a growing web of word associations — very interesting.
That is the most interesting part of the project for me. To find out what this accumulation of word associations means, and also what people would do with such a tool.
http://www.innovationtools.com/Weblog/innovationblog-detail.asp?ArticleID=318   (468 words)

  
 The Auto Channel - Search Results
Advertising Jim Boldebook Advertising: It's All In Your Mind One measure of advertising effectiveness is the perception you create, not only in the mind of your potential customer, but in the minds of your employees and the employees of your competitors.
Insuring Peace of Mind for Your Summer Vacation From rental car insurance to jet skis to lost iPods: What you need to know before hitting the road this summer SEATTLE, Aug. 8 -- Summer is vacation time for most Americans.
LoJack Brings Peace of Mind to Puget Sound Area Car Owners by Offering Advanced Theft Protection System LoJack Stolen Vehicle Recovery System is Linked to Region's Law Enforcement Agencies, Providing Powerful Solution to Rising Auto Theft Rates SEATTLE, Wash., April 15 -- The citizens of the Puget
http://www.theautochannel.com/search/search.html?words=Mind   (674 words)

  
 DVA buys Mind Share, changes name - 2003-11-19
Find local business services by clicking on a category
Mind Share owner and operator Chris Watkins now is a DVA employee.
Founded in 1999, DVA Marketing has 35 employees and provides marketing and advertising services for area clients such as Brotherhood Bank and Trust and the National Association of Intercollegiate Athletics.
http://www.bizjournals.com/kansascity/stories/2003/11/17/daily26.html   (572 words)

  
 Linux Today - Upside: SuSE performs mind-share control
"Although SuSE's Linux market leadership in Europe remains unquestioned, a March report by market intelligence firm PC Data rated the company a distant fourth behind U.S. market leader Red Hat (RHAT), Linux-Mandrake distributor Macmillan and Corel (CORL) in terms of retail revenue share."
"Then there's the fact that SuSE avoided the recent Linux IPO frenzy and has had to build its market share with less money and less attention from the wealth-obsessed tech media machine."
http://linuxtoday.com/news_story.php3?ltsn=2000-04-26-013-06-PS&tbovrmode=2   (667 words)

  
 Playstation 3 grabs the “mind share” thingy - Joystiq - www.joystiq.com
After billions invested in silicon and marketing it looks like it all came down to that bar-chart power point slide which 'proved' the immense power of cell ;)
If IGN’s GamerMetrics system is to be believed the PS3 came out of E3 with the lion’s share of mind share.
Sponsored link: Learn about receivers, speakers and the best way to build a home theater sytem at Circuit City.
http://www.joystiq.com/entry/1234000830045038   (2455 words)

  
 neilvandyke.org - MindShare
MindShare is a new way of sharing knowledge within an organization or community of interest.
If two agents — be they human or software — are to communicate and share knowledge effectively with each other, they must have a common conceptual model of the domain of their discourse, and common terms for concepts in that model.
Ontologies, or ways of categorizing and describing things, have application to organizing information for human access and allowing software agents to exchange knowledge.
http://www.neilvandyke.org/mindshare   (665 words)

  
 Branding for Share of Mind
The company's position, of which the brand name is one part, is an important aspect of gaining the lion's share of the consumer's collective mind.
Teaming Up Keeping in mind that the whole is often greater than the sum of its parts can be an advantage when approaching the share-of-mind issue.
Community Relations One edge that the smaller carriers might have over the large, nationwide providers is their relationship with the communities in their markets.
http://wirelessreview.com/mag/wireless_branding_share_mind/index.html   (2239 words)

  
 The Mind Share is Busy - Metamend Article
The Mind Share is Busy - Metamend Article
I read the news today oh boy...The line from the Beatles song could not be more appropriate to the goings-on around the globe these past few weeks.
I'm sorry, the mind share is presently busy, please try again later.
http://www.metamend.com/article-mind-share.html   (608 words)

  
 The Jakarta Post - The Journal of Indonesia Today
Mind-share, arguably more important than market share, can be achieved through a consistently singular, holistic and continuous brand communications approach that is specifically aimed at consumers.
How can a simple product or brand evoke such high brand recall?
From needs to wants to loyalty, brands must accomplish this status by living up to all of their promises.
http://www.thejakartapost.com/yesterdaydetail.asp?fileid=20030826.P02   (852 words)

  
 Division of Research Working Paper Abstract
Mind share abstracts from culture and history, leading to brands that have little relevance in the culture.
These principles are today unknown to managers because they are ensconced in what I call the mind share model of branding.
I use a case study of Snapples' rise to iconic stature in the early Nineties to demonstrate the fundamental culture share principles that are required to build icons.
http://www.hbs.edu/research/facpubs/workingpapers/abstracts/0203/03-200.html   (146 words)

  
 Winning Mind Share : FUJITSU Malaysia
Fujitsu Malaysia aims to win mind share first in the printer and scanner business before winning market share.
The answer is gaining market share through winning some mind share, says Desmond Chan Tong Yap, President and CEO of Fujitsu (Malaysia) Sdn Bhd.
As such, how can one gain share in a market that is bordering saturation?
http://www.fujitsu.com/my/news/articles/200503-01.html   (187 words)

  
 yvibe - online study group - share your mind
The secret to this service are the individuals that make up the Yvibe community.
Here we provide a quick and easy way for people to come together and share their knowledge.
Asking questions in a precise and honest manner while sharing their areas of knowledge in return is the common rule that lets everyone benefit.
http://www.yvibe.com   (117 words)

  
 Brand Awareness and Strength in IT Professional Services, Part I
Market Share vs. Mind Share: Business and IT Consulting
When it comes to unaided brand awareness in IT professional services, hundreds of service and technology companies battle for "mind share." IBM emerged as the overwhelmingly dominant player.
Purchasing this document is fast, easy and secure, but you must be registered with gartner.com so we can track your order.
http://www.gartner.com/DisplayDocument?doc_cd=116905   (296 words)

  
 Wired 11.06: Mind Share
Networks based on trust become an essential tool.
The explosive growth of blogging is creating the opportunity to do just that.
We've lived so long under the notion of the Web as a space of connected documents, it seems almost unthinkable that it could be organized any other way.
http://www.wired.com/wired/archive/11.06/blog_spc.html   (594 words)

  
 Paul Smith's List O'Names: Mind Share
body part, body part, body part, Mind, Mind, money, money, money, Share, television, television, television, television.
http://www.lightlink.com/wysiati/LON/m/mindshare.shtml   (39 words)

  
 BusinessWeek: Apple's Mind Share Vastly Exceeds Its Market Share The Mac Observer
After all, the Macintosh has considerably less than 5% of the market for personal computers, and among the business computer users who are the core of BusinessWeek 's readership, the share is even lower.
BusinessWeek: Apple's Mind Share Vastly Exceeds Its Market Share
Add to that the fact that secretive Apple (AAPL) is a difficult company to deal with -- which would make it doubly easy to ignore its products.
http://www.macobserver.com/article/2003/08/05.17.shtml   (773 words)

  
 Innovation Weblog - How to share mind maps
It's pretty much guaranteed that you will also gain valuable new insights as a by-product of this process.
As a result, smart people in many organizations, who are utilizing mind maps to significantly enhance their personal effectiveness, are finding it hard to share their creations with others.
Fortunately, Nick has provided some valuable advice for getting around this perceived limitation of software-produced mind maps, which he details here.
http://www.innovationtools.com/weblog/innovationblog-detail.asp?ArticleID=647   (322 words)

  
 Investing on Mind Share at why not ben - Ben Tucker's Musings
If I had some money to spare, I would totally be trying to buy into thefacebook.com.
The amount of mind share these folks have on college campuses on a national scale is remarkable.
It's hard to go a day without over hearing something about facebook mentioned.
http://btucker.org/weblog/general/mind_share.html   (58 words)

  
 Share my Mind with Me (Debian)
Envision your perfect working position (without account on any chairs or tables or stuff, but taking laws of physics in mind) and try to realise it using the things that you have around.
http://aigarius.blogspot.com/2005/09/meike-about-work-dullness-you.html   (240 words)

  
 [No title]
In this part of the Web site we invite teachers and others who are using the Habits of Mind to share their lesson designs.
We invite you to give a brief description of your lesson, including the selection of content, the thinking processes students will employ, and the Habit(s) of Mind they will practice, as well as any materials that will be needed.
Reproducing or distributing any material from this Web site for commercial use, however, must have written permission from the authors.
http://www.habits-of-mind.net/lessons.htm   (168 words)

  
 Mind, share
I thought I'd share some experiences and compare it to other options in this category.
While there are some things I'd like to see done differently, it's immediately useful in a way that changes your expectations for how to use your computer -- and that's significant.
http://www.h2co3.com/blog   (680 words)

  
 Nuro Marketing - MIND-SHARE MARKETING
Nuro exists to open the mind of your target market so it can 'close' on your offering.
Joining Nuro's Nexus to partner on future projects
If your mind's open to that, we're open to hearing from you.
http://www.nuromarketing.com.au/form.asp   (85 words)

  
 Re: [Boston.pm] mind share
I certainly wouldn't mind this as a discussion topic for part of the meeting.
He made it clear that the previous developers had already made great progress in PHP and they had no reason or desire (understandable to a point) to change technologies since what they had so far worked well.
Re: [Boston.pm] mind share Grant M. Re: [Boston.pm] mind share David Cantrell
http://www.mail-archive.com/boston-pm@mail.pm.org/msg02403.html   (355 words)

  
 MindManager: Mind Mapping Software
MindManager is the most complete, flexible, intuitive, and user friendly software of its kind, and the ONLY Mind Mapping software approved by Tony Buzan, the originator of Mind Mapping.
Print and distribute meeting agenda in mind map form.
Quickly capture, in graphical form, meeting minutes, project plans, new product development ideas and problem solving sessions.
http://www.buzancentre.com/software.html   (222 words)

  
 Internet Telephony Mind Share
Maybe it was because it was a bright, earlymorning, before the show floor opened to the general public, and they hadn't hadtheir coffee yet.
Hiscolumn, Mind Share, appear monthly in the pages of INTERNET TELEPHONYmagazine.
Marc Robins is vice president ofpublications, associate group publisher, and group editorial director.
http://www.tmcnet.com/scripts/print-page.aspx?PagePrint=http://www.tmcnet.com/it/1200/1200ms.htm   (769 words)

  
 Modern Brewery Age: NBWA to present "share of mind" panel at Sept. convention
Schuhmacher says he has been focused on this issue.
The National Beer Wholesalers Association reports that it will present a panel discussion titled, "Share of Mind," featuring beer, wine, distilled spirits and market experts at the upcoming NBWA convention.
This panel will allow distributors to hear first-hand from leading advocates and industry experts what is happening in today's marketplace and what wine and spirits are doing to gain more volume.
http://www.findarticles.com/p/articles/mi_m3469/is_35_55/ai_n6203004   (327 words)

  
 Tech companies race for `mind share' - 1998-05-18 - Silicon Valley/San Jose Business Journal
Tech companies race for `mind share' - 1998-05-18 - Silicon Valley/San Jose Business Journal
Advanced Micro Devices Inc., Hewlett-Packard Co., Microsoft Corp., Netscape Communications Corp. and Vantive Corp. are stepping up their involvement in the fast-growing sport of auto racing in an effort to broaden brand equity and compete for "mind share."
He cited a study by Providence, R.I.-based Performance Research that showed 72 percent of Nascar fans buy with sponsors in mind.
http://www.bizjournals.com/sanjose/stories/1998/05/18/story5.html?t=printable   (1060 words)

  
 BRANDING MIND SHARE
Great Minds Announce Branding Tool to Help Create Sustainable Tourism
Great Minds Announce Branding Tool to Help Create Sustainable Tourism May 6 2005 -- UK-based tourism and leisure marketing
GunMuse: Hey Tooth, You should do some market research getting direct outbound links from my main pages is a...
http://www.aagunsales.com/More/branding+mind+share   (690 words)

  
 Fitness and Nutrition Software, Crosstrainer Article
If you’d care to share what’s on your mind and share some of your
would help you make up your mind to go for it?
Crosstrainer experiences, please write us and tell us all about it – and do
http://www.crosstrainer.ca/call_to_testify.htm   (163 words)

  
 Google Share
Beatles), and some Items (John, Paul, Ringo, George) and you get a list of their relative popularity within that domain.
Enter three or four words and Google will finish your thoughts by searching for what comes next after these words.
Implementation of Google Share, as come up with by Steven Berlin Johnson.
http://douweosinga.com/projects/googleshare   (491 words)

  
 Mind Share Systems under Computers-System Designers & Consultants Category at Yellowbook.com
Mind Share Systems under Computers-System Designers & Consultants Category at Yellowbook.com
Yellow Book USA™ are trademarks of Yellow Book USA, Inc.
http://www.yellowbook.com/?PT=3&L=16981247   (48 words)

  
 Design Journey - Course Outline
Share the mind-book with a family member, a friend, and a co-worker.
Answer at least 3 strategic questions in the mind-book
Sunday Report: In which meaningful dialogues did you engage this week?
http://we.got.net/~silvia/anew/courseoutline.html   (410 words)

  
 Internet Telephony Mind Share
Middleware still needs to be created -- a hardware abstraction layer similar to TAPI in the Windows world.
His column, Mind Share, appears monthly in the pages of INTERNET TELEPHONY magazine.
(Developers take note: This sharing of driver source code is the first phase in an ongoing process, and there's still a lot of work to be done.
http://www.tmcnet.com/articles/itmag/0700/0700ms.htm   (1134 words)

  
 idDream.com
Then we must go and really clear our - MIND
First thing we must do is make up our - MIND
First thing we gon’ do is make up our - MIND
http://www.iddream.com/index.php/weblog/the_mind   (508 words)

  
 *everything, *everything's LiveJournal
unless someone can suggest a track of theirs that would change my mind.
Share Your Mind: If You Have Some Time.
http://www.livejournal.com/users/linecipher   (1135 words)

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